Sirane introduces steam-cook pouches that stand-up

The bags are designed to be used safely in a conventional oven up to 200°C, in a microwave—and even in a freezer for subsequent reheating and eating.

Sirane’s new Sira-Cook stand-up bags allow all the flavors to be sealed in for simple, tasty cooking and also offer better shelf presentation. Source: Sirane.

Steam-cook bags are great, but they are even better when they come in a stand-up pouch.

And that’s exactly what Sirane was thinking when it introduced its new Sira-Cook stand-up bags, which allow all the flavors to be sealed in for simple, tasty cooking. Sirane launched new heat-sealable and self-seal versions as well.

The bags are designed to be used safely in a conventional oven up to 200°C, in a microwave—and even in a freezer for subsequent reheating and eating.

However, creating the stand-up version took some time.

“Steam-cooking bags are a great way for retailers to sell over-the-counter food, either prepacked or filled at the counter. But there’s one format we’ve been asked for again and again, which is the stand-up version,” explains Jeremy Haydn-Davies, Sirane sales director. “This version would be ideal for retailers from a presentation point of view, so we’ve listened to requests and found a way to deliver the bag in the exact format they require.”

The steam-cooking bags are made from very-high-temperature-resistant film, which combines practicality with simplicity. The meal is sealed in using a fold-over flap, and the bag becomes odor and leak proof. The bags are fantastic for fresh fish or meat counters in supermarkets, allowing a whole meal to be sealed in a bag and handed to the customer—it just needs cooking.

“We have many customers now who are running full cooking bag programs: One in the US, which is doing very well, offers a range of flavored butter and marinades to the retailer, who then either makes up meals as a ‘grab and go’ or allows the customer to choose their flavor combinations over the counter,” says Simon Balderson, Sirane MD.

The bags are available in a range of sizes and colors and can even incorporate a carry handle. As with all of the company’s other cooking bags, Sira-Cook stand-up bags can be custom printed.

Sirane is a food packaging development and manufacturing company based in Telford, Shropshire that specializes in absorbency and oven/microwave-ready packaging.

For more information: Jeremy Haydn-Davies, 01952 230055, jeremy@sirane.com, www.sirane.com.

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Crystal Lindell has more than 10 years of journalism experience, and worked primarily at daily newspapers before joining BNP Media 2010. Before joining Food Engineering as the Managing Editor, she was the managing editor of a sister publication, Candy Industry Magazine, where she learned first-hand the joys of eating chocolate for breakfast. Lindell holds a master’s degree in public affairs reporting from the University of Illinois – Springfield and a bachelor’s degree in political science from Western Illinois University.