Packaging
New shrink film for Coca-Cola Co. sparkling water uses recycled plastic
Packaging with PCR resin performs similarly to virgin plastics

AHA sparkling water is one of the latest brands to add recycled resin to its packaging as the food and beverage industry tries to meet sustainability targets.
Photo courtesy of TC Transcontinental Packaging
AHA Sparkling Water is using new shrink film with recycled plastic for some warehouse club packages.
The Coca-Cola Co. brand is using the printed collation wrap for some Sam’s Club and BJ’s Wholesale Club store packages.
TC Transcontinental Packaging made the IntegrititeTM case wrap, which is recyclable at store drop-off bins. Adding recycled material to the extruded film structures did not harm performance, strength or durability, the packaging company says.
“The development of a reliable film has taken a great deal of craftsmanship to overcome the challenges of a high-loading of PCR resins,” says Dustin Dyer, senior vice president, shrink and extrusion at TC Transcontinental Packaging.
The company created a Recycling Group earlier this year to ensure the stable procurement of post-consumer and post-industrial recycled resins to keep up with its 2025 sustainability goals and to integrate plastic recycling into its packaging production.
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