The natural and organic food segment is booming and big box stores are taking notice. According to Packaged Facts, Target recently informed its top suppliers—such as Campbell Soup, General Mills, and Kellogg—that the retailer intends to deemphasize popular processed brands in favor of products more in line with consumer demands, specifically healthier foods.
As the recent trend among food companies to strip themselves of additives and excess ingredients under consumer pressure, Taco Bell has become the latest company to pledge a commitment to offering more options with simpler ingredients and fewer additives.
As more consumers gravitate towards purchasing more natural and organic products, the Sterling-Rice Group has identified the top nine trends in this segment that are meeting consumer needs in 2015.
Boasting a commitment to consumer-centric innovations, chocolate manufacturer The Hershey Company will debut a new line of products and innovations this week at the National Confectioners Association’s annual Sweets & Snacks Expo in Chicago.
Almond milk and other dairy alternatives are consistently being stocked in household refrigerators nationwide. As a result the US beverage market has shifted to favor these alternatives, according to Dairy and Dairy Alternative Beverage Trends in the US, a new report by market researcher Packaged Facts.
As part of its second quarter earnings release, Whole Foods Market announced its plans to open a new chain of stores targeting millennial shoppers and offering lower prices as competition over natural and organic products from other chains increases.
In one of General Mills’ latest efforts, the company announced Yoplait’s Original line of yogurts will now be made with 25 percent less sugar. The company first removed high fructose corn syrup and discontinued use of dairy with rBGH/rBST growth hormone in 2009.
The chocolate flavors market is projected to grow at a compound annual growth rate of 5 percent to be valued at more than $350 million by 2019, according to a recent report from market analyst MarketsandMarkets.