MA Dairy & Food USA has introduced a new packaging option for hot beverage condiments—the “Milk in a Stick” package.

Mondelez International is putting the design of the cookie’s iconic wrapper in the hands of consumers.

Traditionally, brands have viewed packaging as one of the most important opportunities for communicating to their customers. Now, new technology is giving brands the opportunity not to just communicate, but to interact with their customers through “smart” packages enabled by mobile technology.

Belgian brewery Martens has launched a new brand of beer, Dagschotel, which is packaged in PET bottles digitally printed with a smartphone application. The beer was created in coordination with the Belgian TV sitcom, “F.C. Kampioenen,” to promote its new movie.

Increasing demand for convenience packaging, forcing vendors to develop innovative packaging solutions, is an emerging trend in the food packaging market which is projected to grow at a CAGR of 4 percent through 2019, according to a new report “Global Food Packaging Market 2015 – 2019” conducted by SandlerResearch.org

 A Brooklyn company would have been grounded without the help of table-top foil sealing technology. 

At this year’s Institute of Food Technologists’ Food Expo, market intelligence agency Mintel offered a number of expert presentations. Among them was global packaging strategist Viktorija Gnatoka’s session, “Packaging Superheroes.”