Modified atmosphere packaging has been a game-changer for many foods and beverages, though until now the technology was the domain of industrial users.
Calling it the firm’s biggest beverage introduction in a decade, Kraft Foods executives talked about their new MiO concentrated flavoring in the same breath as their power brands at February’s Consumer Analyst Group of New York (CAGNY) conference, weeks before the tiny bottles began appearing on store shelves.
Slip sliding away applies to both glass bottles and workers in many bottling departments because of the need to keep conveyor belts lubricated and containers upright while they twist, turn and accumulate.
For manufacturers who would rather take out the air than add in preservatives, a combination of vacuum and modified atmosphere packaging provides an option.
The Jolly Green Giant, Winnie the Pooh and other licensed characters are cropping up on packages of infant and toddler foods from Beech-Nut Nutrition Corp.