Mars intends to apply its brand-building approach to further grow Kellanova’s brands, including accelerating innovation, investing locally to expand reach, and introducing more better-for-you nutrition options.
Kellanova (formerly Kellogg Company), grocery retail group Ahold Delhaize USA, and North American agribusiness Bartlett have joined forces on an initiative to reduce Scope 3 greenhouse gas (GHG) emissions from wheat farming across the value chain.