Datassential is launching Datassential Elevate, a new community platform to foster collaboration between industry leaders and offer opportunities to explore future trends and navigate industry challenges.

Elevate is designed to provide manufacturers, distributors operators and retailers with an opportunity to define the future of the food and beverage industry in a more impactful way.

"I'm excited Datassential is bringing together a group that represents all stakeholders in the food supply chain to collaborate on how we solve problems we all share today and in the future," says Eleni Tsaloufis, director of national accounts for Dot Foods. "It's important we do this together and understand each other's unique point of view to ensure we tackle challenges and opportunities in a thoughtful and inclusive way."

From access to operator and consumer research and market outlooks to in-person and virtual engagements, senior leaders from subscribing companies, like Brinker International, Beam Suntory, Dot Foods, E&J Gallo, Griffith Foods, Lamb Weston, Schreiber Foods and Wawa will come together with the goal of creating better solutions and outcomes for the industry overall.

"I think of Elevate as being like a backstage pass to the latest trends in the food industry," says Madeleine Hummer, director of consumer insights for Brinker International. "I'm thrilled for the opportunity to join this unique community and see what Datassential already does best come to life."

"An offering like Elevate has the potential to redefine how we experience the food industry," says Bophan Chhay, director, global foodservice marketing & insights for Griffith Foods. "I look forward to being part of a community that not only illuminates insights surrounding future trends—like Datassential has been doing for years—but also allows for members to play a role in strengthening the future of our industry."