Yogurt manufacturer Chobani has launched its new Food Incubator program to “invest in and cultivate” emerging food entrepreneurs, the company announced this week.
The program seeks to support growing companies that share that same goals and beliefs of Chobani, that is, a “belief in making delicious, nutritious, affordable food made with only natural ingredients that positively shapes the food industry of tomorrow.”
Based in New York City, the six-month Food Incubator program will provide the entrepreneurs with the resources, workspace and support to develop their idea. The program will include classes and training programs led by the Chobani leadership team. At the end of the program, each company will be provided the opportunity to present to food distributors and retailers.
“Today we're opening our doors to entrepreneurs who share our vision for better food for tomorrow—food that's natural and affordable,” said Hamdi Ulukaya, founder and CEO of Chobani. “Making a product the right way is not always easy, but we've proven that the model works. I'm excited to work with entrepreneurs who share our goal and who can benefit from our experience.”
The call for pitches from interested companies will open in December. Chobani says up to 10 companies will be selected for the first round.