Flexible packaging delivers on-the-go convenience and single-serving calorie counts.
May 13, 2013
As more consumers snack more often, brand owners provide products in portable, single-serving packs to appeal to these grab-and-go consumers and the retail outlets they frequent.
A new flavor, coconut chocolate dipped mixed nuts, helped inspire thinkThin, Los Angeles, CA, to transition from opaque to clear film packaging so consumers could see the natural ingredients in its Crunch bars.
A functional beverage deserves an equally functional package like the Tetra Brik Aseptic Edge carton SunOpta Inc. chose for the launch of its Sunrich Naturals brand SoL Sunflower Beverage.
A microwaveable, susceptor-equipped bacon package for Embotits Espina, a 102-year-old maker of cold cuts headquartered in Vic, Spain, earned the Product of the Year Award.